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« Excellent arguments for active engagement | Main | “Making Sense of the Semantic Web” »

June 01, 2008

DMOs should look into this.

as reported in TechCrunch Technorati Founder Dave Sifry Takes On Travel Guide Industry with Offbeat Guides launching in private beta tomorrow.

Here's who could easily offer this - or maybe are potential partners - the many destination marketing organizations and CVBs. They all sit on a ton of relevant data that is available for free on their websites but could be accessed and aggregated by Offbeat.

Another group of providers are the major online travel agencies, if they weren’t so focused on their old commission based business model and started to really innovate with a focus on customer added value, which this clearly is. Potential partners in addition to TripIt are Uptake and VibeAgent.

I like the basic idea. It’s questionable how large a market exists at the price point this is offered. Remains to be seen. As I've stated many times in this space before, there should be more integration among various web 2.0 based services for the online travelers and not just more and more individual efforts offering bits and pieces which don't really improve the shopping experience of travel services.

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